BRAND SYSTEMS · PRODUCT STORYTELLING · WEB
Visual systems that make complex products easier to understand.
I’m a San Francisco–based brand and digital designer creating campaigns, web experiences, and scalable systems that turn complex products into clear stories.
I’m a San Francisco–based brand and digital designer creating campaigns, web experiences, and scalable systems that turn complex products into clear stories.
FOCUS
Brand systems · Campaigns · Product storytelling · Responsive web
BASED
San Francisco, CA
STATUS
Available for full-time, contract, and select projects
WORKED ACROSS
Salesforce
Salesforce
Procore
Procore
Lattice
Lattice
Slack
Slack
SELECTED WORK
Selected work
Selected work
Selected work
Brand systems, campaigns, and digital experiences that turn complex ideas into clear, useful stories.
Brand systems, campaigns, and digital experiences that turn complex ideas into clear, useful stories.
02 / SALESFORCE · EMPLOYEE CAMPAIGN
A recurring campaign designed to stay fresh
A modular visual system for Champion Month, giving teams a recognizable campaign idea, flexible formats, and clear guidance for every release.
View case study ↗
Campaign Systems
Visual Identity
Figma Templates

02 / SALESFORCE · EMPLOYEE CAMPAIGN
A recurring campaign designed to stay fresh
A modular visual system for Champion Month, giving teams a recognizable campaign idea, flexible formats, and clear guidance for every release.
View case study ↗
Campaign Systems
Visual Identity
Figma Templates

02 / SALESFORCE · EMPLOYEE CAMPAIGN
A recurring campaign designed to stay fresh
A modular visual system for Champion Month, giving teams a recognizable campaign idea, flexible formats, and clear guidance for every release.
View case study ↗
Campaign Systems
Visual Identity
Figma Templates

MORE SELECTED WORK
Campaigns, events, and editorial storytelling
ADDITIONAL CREATIVE WORK
Architecture, furniture, and material studies.
Architecture, furniture, and material studies.
Architecture, furniture, and material studies.
View the archive

Architectural Graphics
The Cottage — Tiny House
The Cottage — Tiny House
The Cottage — Tiny House
A complete architectural presentation board combining floor plans, elevations, sections, structural studies, renderings, and a material palette.
A complete architectural presentation board combining floor plans, elevations, sections, structural studies, renderings, and a material palette.
ARCH 20
Spring 2026
View project ↗

Furniture Design
Furniture Collection
Furniture Collection
Furniture Collection
Selected furniture and storage pieces designed and built in wood.
Selected furniture and storage pieces designed and built in wood.
Built Work
2014
View project ↗

Design Studies
Form, Pattern & Digital Fabrication Studies
Form, Pattern & Digital Fabrication Studies
Form, Pattern & Digital Fabrication Studies
A series of spatial and fabrication studies exploring planar folding, modular mashrabiya-inspired screens, surface morphology, solid modeling, and preparation for physical output.
A series of spatial and fabrication studies exploring planar folding, modular mashrabiya-inspired screens, surface morphology, solid modeling, and preparation for physical output.
Rhino + SketchUp
Selected Studies
View project ↗
Interested in working together?
Gilad Shahar · Brand & Digital Designer
Designed with care · 2026




